About the role
adidas is an equal opportunity employer and we are committed to fostering an inclusive workplace. We welcome applications from people of all ages, genders (incl. gender identity), ethnic and social backgrounds, nationalities, sexual orientations, religions and beliefs, and those with apparent or non-apparent disabilities*. We do not tolerate harassment or discrimination toward any of our applicants or employees. *We actively encourage individuals with disabilities to apply and will provide reasonable accommodations throughout the recruitment process. PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION
• Develop industry leading creative solutions for assigned concept or category, to create a highly relevant, desirable and clear adidas brand image, from sell in to sellout (consumer-facing)
KEY RESPONSIBILITIES
• Lead the Creative development for concept or category across multiple consumer touchpoints, from 2D to retail to digital • Develop concepts and creative strategies that fulfill objectives of category, concept, briefs • Collaborate with Product Design team to ensure holistic storytelling • Collaborate with cross-functional team members to ensure consumer- and brand focus • Lead the execution of creative strategies to ensure end to end creative excellence from sellin to sellout (consumer-facing) • Direct variety of creative resources (agencies, freelancers, writers, photographers, etc) on creative execution to ensure holistic creative excellence • Review and approve production stages of creative execution • Maximise results within given budget and timeframes • Participate in creation of annual and long-term Creative Direction strategies • Present and communicate creative solutions with clarity, effectively selling in ideas to variety of stakeholders • Identify opportunities of improvement and change, and initiate own proposals/projects • Seek out new Design resources that can deliver world class results • Creating 3D concept representation, 3D assets, digital product information for an accurate development and decision-making process
KEY RELATIONSHIPS
• Design Directors, Creative Directors • Product Designers • Brand Communications • Retail, C2C • Product Teams • External Creative Resources (agencies, freelancers, photographers, etc)
KNOWLEDGE, SKILLS AND ABILITIES
• IT skills: Excel, Word, PowerPoint: advanced /Outlook • Design apps: expert • Strong visual and verbal skills with the ability to create impactful/exciting visuals • Art Direction of photoshoots, pre-press reviews and approvals • Strong 3D skills and knowledge of virtual tools are required APP tools: Clo3D, Browzwear, VStitcher or similar 3D fashion design tools FTW tools: Rhino, Modo, ICAD Pro, or similar 3D design tools • Language: English: excellent Another European language: fluent
REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS
• Under-graduate level Design education or combination thereof • Solid education and advanced experience in the creative development of communication tools • At least 6-8 years experience in Sporting Goods/Fashion Industry or Design on managerial level • Proven experience with the entire design process (project scope and time planning, design steps, production/execution of design solution, pre-press processes) • Passion for adidas and it’s mission • Passion for sports, culture, design
