About the role
PURPOSE/MISSION:
To achieve profitable and sustainable market growth within assigned key account(s), while aligning with adidas (target) brand image & strategy. Ensure key account target achievement
ACCOUNTABILITIES:
1. Functional :
- Negotiate and reinforce adidas trade terms
- Monthly sales target achievement
- Actively influence the indent orders of KAs during pre sell-in and sell-in
- Ensure proper execution of all in-store promotions, campaign activation and brand presentation
- Assist implement the Key Account Plans and ensure quarterly reviews are properly set
- Represent the Key Account team internally as an “ambassador” towards all functions and manage all interfaces
- Frequently address Key Account requirements across functions Proactively coordinate/ facilitate meetings with other functions and accounts
- Assist in the development of account strategies, formalization by strategic account plans and get sign-off by the director superior
- Sell-in and agree on sell-through support. Formalize specific Account’s Marketing Plans
- Proactively lead the alignment of the sell in/ out process across internal functions for the Key Account team
- Continue to monitor the sell-through and the order back-log as well as reliable and cost efficient supply for the account
- By proactively facilitate meeting with designated operations team and Customer Service To conduct and share sell through information from account
2. Controlling:
- Monitor the progress of assigned accounts KPIs to ensure target achievement
- Monitor & report customers and competitors activities and propose/ initiate/ take actions
- Ensure customer compliance with trade agreements (i.e. trade terms)
GROUP COMPETENCIES:
- Communicate with Others
- Manage Relationship and Diversity
- Planning and Organizing
- Analysis and Problem Solving
- Learning & Self Development
FUNCTIONAL COMPETENCIES:
- Cost center- budget compliance
- DSO of KAs and all other accounts
- Sales and standard margin of KA
- Monthly Sales target
- Sell through target
PROFESSIONAL BACKGROUND/EXPERIENCE:
- Functional: Preferably 2 years sales, ideally in KA
- Industry: Preferably in apparel/ fashion/ FW or FMCG
- Leadership: With skills but no experience required
- Exposure: Sports, marketing, account marketing
EDUCATION:
- University degree in Business with Marketing and Sales focus
TOOLS:
- Outlook: Basic
- Word: Advanced
- Excel: Advanced
- Powerpoint: Advanced
LANGUAGE SKILLS:
- English: Advanced
- Local Language: Fluent
